Higher education institutions today, face the colossal task of servicing diverse student populations to ensure a positive experience for all. Therefore, it is imperative to engage students through mobile devices and based on their Persona (examples: International, Adult Learner, Returning Veteran, TRIO, Transfer Students etc.), in order to appeal to their distinct needs, hopes, aspirations and concerns.

With e2s Mobile+, staff can set in place engagement campaigns and pathways that distribute content and interact with students for targeted, purposeful two-way communication and student feedback.

Personalized Pathway
With an ever-increasing number of students embarking on primarily self-directed journeys in higher education from diverse backgrounds (example: international student, career professional, transfer student, veteran etc.), it is important to provide them highly customized pathways for support. This is a mammoth challenge for college administrators, today. e2s Mobile+ eases the task for admissions staff with its unique ability to allow for enhanced engagement and digital hand-holding via administrator configured, Persona-based campaigns that automate interactions and notifications for timely and personalized guidance.
Service Desk
Prospective students are empowered to create service tickets regarding issues that require support via their mobile app, anytime, anywhere. Admissions staff can either resolve the issue or transfer the ticket to the attention of another staff member. Once the issue is resolved, the staff member would close the ticket, which in turn will trigger a notification update to the prospect. Prospects can also track ticket status, and notes made on their mobile app. When a ticket is closed, quality of service can be rated and/or ticket can be reopened.
Communities
Staff and prospective students can create learning and special interest communities via their e2s Mobile+ app. Students may become members of private communities by invitation and public communities are open to all. A prospective international student for instance, can become a member of a community relevant to international students, and befriend and share information other applicants who are headed to the college or university. Marketplace communities can be created to post classified information such as items for roommates wanted, etc. This greatly helps create bonding with other students even prior to starting class.
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